Zoho Journal

Chino Hills, CA, January 22, 2012 --(PR.com)-- MarketingAutomation.com released "The Ideal Marketing Automation Cycle" today, an infographic that displays how a marketing automation program should work. Joe Martinico, publisher of MarketingAutomation.com stated, "The ideal marketing automation cycle revolves around a Customer Relationship Management (CRM) tool and then branches into one or several activities, products, and software programs." He pointed out that there are hundreds of marketing automation vendors and many of them claim to be total solutions, but that is rarely the case. Many businesses struggle to understand what marketing automation is, how it can help their business, and how to do it right. So, What Is Marketing Automation? The answer depends on who you ask but according to the infographic it starts with a CRM tool. Companies like Salesforce.com and Zo... (more)

North American Hosted Enterprise E-mail Services Market

NEW YORK, Jan. 26, 2012  /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue: North American Hosted Enterprise E-mail Services Market http://www.reportlinker.com/p0764743/North-American-Hosted-Enterprise-E-mail-Services-Market.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Internet_Business This strategic analysis is part of Frost & Sullivan's continued coverage of the messaging and collaboration marketplace. Within this analysis, Frost & Sullivan has identified market drivers, restraints, competitive landscape, revenu... (more)

Amazon Kindle Fire Gets Its Own 'Personal Cloud Desktop' with AlwaysOnPC App Launch

SANTA BARBARA, Calif., Jan. 25, 2012 /PRNewswire/ -- Xform Computing, Inc. announces its AlwaysOnPC mobile app for Android is available in the Amazon Apps Store, with editions for Kindle Fire and other Android Tablets. Xform Computing's AlwaysOnPC App has raised the bar for Cloud-powered mobile apps, and is well aligned with Amazon's Cloud Computing strategy. Amazon's Kindle Fire tablet already includes the Silk "cloud-assisted" Web Browser, and it offers cloud storage of movies, music and books purchased on Amazon. Now with the launch of the AlwaysOnPC App, Kindle Fire and other ... (more)

CIOs Beware: Citizen Developers Are on the Loose

Gartner this week released a report entitled "Citizen Developers are Poised to Grow." The report by Gartner Analyst Eric Knipp describes how forces like more computer literate employees, cloud computing and better tools are fundamentally changing the role of IT. Eric paints a vision that in one stroke could eliminate the feared IT backlog: "Citizen developers leverage shared services and 4GL-style development platforms, releasing IT resources to do what they do best, if IT leaders allow it." Gartner argues that CIOs should enable business analysts to build "self-service" applicat... (more)

Zoho CRM Integrates Zoho Mail

Zoho today announced the Zoho Mail Add-on for Zoho CRM. For small and medium businesses (SMBs) and others using Zoho CRM, the new module provides affordable, full-featured integration of Zoho CRM and Zoho Mail. A video tour of the Zoho Mail Add-on is available at http://www.youtube.com/watch?v=PJ2Ou-2bGkQ. In related news, Zoho also announced the Zwitch program for Salesforce.com (please see “Zoho Invites Salesforce.com Users to Zwitch”). “The Zoho Mail Add-on is another result of our mission to integrate Zoho’s business-ready products in a deep and meaningful way,” said Raju ... (more)